Fuel Efficiency Workshops | Philippines
Philippines Fuel Economy Workshops (Manila, Davao and Cebu)
Fuel Economy workshops were held throughout the Philippines including Manila, Davao and Cebu. One of the key motivational points was ‘saving money’. The money they would save could be spent to improve their standard of living in other areas. The experiential part of the workshop worked well, with the surrounding road being blocked off, prior to test drives beginning. Workshop participants now in the driver’s seat, with the Taylor’s giving advice from the passenger seat. With on-board computers, drivers saw first hand the reduction of fuel used when adapting some of the Taylor’s Tips. The media maximised coverage by having in-car cameras installed, with live radio interviews ongoing.